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Sony Buys Majority Stake In "Peanuts" Comic Strip For $457 Million From Canada's Wildbrain

Elmira Telegram
in Pop Culture

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Happiness is taking control of a beloved comic strip.

Sony is buying a 41% stake in the Charles M. Schulz comic “Peanuts” and its characters including Snoopy and Charlie Brown from Canada’s WildBrain in a $457 million deal, the two companies said Friday.

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The deal adds to Sony’s existing 39% stake, bringing its shareholding to 80%, according to a joint statement. The Schulz family will continue to own the remaining 20%.

“With this additional ownership stake, we are thrilled to be able to further elevate the value of the ‘Peanuts’ brand by drawing on the Sony Groupʼs extensive global network and collective expertise,” Sony Music Entertainment President Shunsuke Muramatsu said.

Read more here.

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